Offbeat and retro, two words that aptly characterize Colette's Burgers, a brand created in 2019 by 3 friends, François Dallemagne, Christopher Petit and Thibaud Bouillon, who offer carefully-crafted recipes prepared exclusively with fresh, 100% French produce. They have just launched their franchise, and share their challenges in structuring supplies for a network of 5 restaurants that will double in size by 2023.
"With Inpulse, we can access aggregated data to compare performance and intervene quickly to help franchisees achieve their goals."
Christopher Petit and Thibaud Bouillon
co-founders of Colette's Burgers
From 5 to 10 restaurants in one year. Les Burgers de Colette is stepping up the pace and aims to reach 50 restaurants by 2028, with a split of one-third branches and two-thirds franchises. It was against this background of growth that Christopher Petit and Thibaud Bouillon decided to equip their restaurants with a multi-site expert tool to optimize inventory and monitor food cost in real time:
"We chose Inpulse to support the development of Colette's Burgers at a time when we're starting to roll out our brand in other regions. By the end of 2023, we'll be opening two branches and three franchises. We needed to better manage our margins and provide effective support for our franchisees. Being so far away, it's hard to keep abreast of problems and help them out. Thanks to Inpulse, we'll be able to put aside our Excel spreadsheets and monitor our profitability KPIs in real time: food cost gross margin, inventory variance..." Christopher Petit
"Today, digitalization makes it possible to guarantee uniformity; first we equipped ourselves for payroll, now we're doing it for food cost with Inpulse." Thibaud Bouillon
"At the beginning of the year, we noted differences of up to 2 margin points at food cost . But without precise supply and inventory data, it's hard to understand why there's a delta between two restaurants. With Inpulse, we'll be able to analyze yield discrepancies and pinpoint problems. All technical data sheets, all suppliers, all orders go through the tool, inventories are taken and everything is centralized. This way, we can access aggregated data to compare performance and intervene quickly to help franchisees achieve their objectives." Thibaud Bouillon
"Inpulse's AI will also help us anticipate the surges in activity we sometimes experience, which lead to stock shortages. In real time, we know what we have in stock, and what we need to order. "Christopher Petit
"In the current context, we have less and less right to make mistakes, and we have to look for the smallest detail to ensure profitability." Thibaud Bouillon
"Inpulse's seniority was a big factor when we chose the solution, we don't want to be with a product that's too young in beta, which would make us lose time, especially for implementation with our franchisees." Christopher Petit
If you'd like to see a demonstration of Inpulse, ask for an appointment with an expert today to discover what Inpulse can do for you.
"In the current context, we have less and less right to make mistakes, and we have to look for the smallest detail to ensure profitability."
Christopher Petit and Thibaud Bouillon
co-founders of Colette's Burgers